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20 Jan HUDSONLAKE NAMES DON SMIALOWICZ CHIEF EXECUTIVE OFFICER

Posted at 08:20h in Newsletter, Press Release by Fulvio Padova 0 Comments
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ALEXANDRIA, VA (January 20, 2022) — Former DDC Public Affairs President and Chief Operating Officer to Position Firm for Sustained Growth...

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Kim Cerda - Chief Human Resources Officer

23 Jan HUDSONLAKE ADDS CORPORATE CULTURE EXECUTIVE TO LEAD GROWING ORGANIZATIONAL CHANGE AND CULTURE PRACTICE

Posted at 12:36h in Press Release by ironCore 0 Comments
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HudsonLake Adds Corporate Culture Executive to Lead Growing Organizational Change and Culture Practice ALEXANDRIA, VA (January 23, 2019) — HudsonLake is pleased to announce that Kim Cerda has joined the firm to lead its Organizational Change and Culture practice. With more than 25 years of experience as...

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ALICIA DiGENNARO

  • Seasoned corporate communications professional with 25 years of experience in internal communications, executive messaging and enterprise-wide campaign execution.
  • Expert in internal social media, video development, Intranets and two-way communications tools that engage global employees at every level.
  • Leader experienced in driving corporate giving and community involvement programs.

CALLIE McPHAIL

  • Creative designer with experience and knowledge in brand identities + systems, web design and photography.
  • A strategic communicator proficient in brand strategy, marketing and social media.
  • A recent graduate of the University of Kansas earning two degrees – Visual Communications, BFA and Strategic Communications, BSJ.

GRANT McLAUGHLIN

  • Innovative transformation executive with more than 25 years of consulting experience championing change adoption, business strategy and sustainable change working with nonprofit, private and public sector organizations.
  • Expert in employee engagement, change management, brand strategy and reputation management, campaign strategy, and crisis/issue management.
  • Served as Chief Marketing + Communications Officer for a Fortune 500 company leading a brand refresh, overhauling marketing technology, and shaping reputation.
  • A trusted advisor to public sector, private sector and nonprofit board members executives who champion institutional, sustainable, and transformational change.

ERICA TOLBERT

  • More than seven years of experience working for internationally-recognized brands.
  • Skilled designer, photographer and video editor that brings brand identities to life through visual concepts and storytelling.
  • Background in design and media production with an integrative skill set of conceptualizing and designing, visual communication and art direction.

RYAN SHORT

  • Seasoned communicator with more than 12 years of internal communications and employee engagement experience in the corporate and non-profit sectors.
  • Advised C-Suite on strategic and operational projects, and managed communication programs to drive employee engagement and elevate the team member experience.
  • Skilled in corporate communications, content development, community outreach, website management and executive messaging.

SUZANNE BELL

  • Experienced HR practitioner and communications consultant with more than 20 years of leadership experience in corporate HR and consulting.
  • Passionate about inspiring companies to reimagine and transform how they communicate with their employees to deliver a seamless, intuitive and connected experience.  
  • Expertise in change management, digital workforce experience, strategic communications, service delivery, portal design, and content management.

SARAH PHILLIPS

  • More than 15 years of experience in management, development and hands-on creation of print, digital, presentation and video deliverables in alignment with strategic corporate communication campaigns
  • Trusted advisor to CEO and C-suite level executives with a proven track record of providing creative communication recommendations and strategic counsel
  • A visual communications storyteller with a passion for conveying information through a variety of innovative channels and technology

CASEY PETERSON

  • More than 20 years of experience in visual communications with an emphasis on creating, executing and managing digital and social media campaigns.
  • Expert in increasing clients’ online presence through social media targeting and communication by monitoring engagement, analyzing metrics, identifying trends, and optimizing content to ensure a successful business outcome.
  • Experienced in engaging customers, targeting prospects and leveraging influencers on social platforms.

ERIN NITSCHE

  • Brings more than 18 years of experience as an award-winning graphic designer.
  • Expertise in branding, publication development and presentation design.
  • Passionate about collaborating with chief creative officers, copywriters and fellow designers to create compelling and engaging visual media.

OLLIE MAE NICOLL

  • More than four years of design experience with an emphasis working with brands across multiple visual mediums and a focus on social media.
  • Skilled illustrator with past experience designing for leading companies in the greeting card and stationery industry.
  • Award-winning designer and graduate of the prestigious Savannah College of Art and Design (SCAD).

MEGAN SHARP

  • Brings over a decade of award-winning graphic design experience.
  • Extensive experience in producing and utilizing various visual communications elements as part of complex, integrated internal communications campaigns.
  • Passionate about helping clients hone the best communication medium to deliver their message.

Sandra Giralt-Parkins

  • Seasoned, award-winning print designer, bringing more than 25 years of experience in the field of visual communications.
  • Expert in developing branding, producing print publications and designing engaging infographics to communicate the client message.
  • Skilled bilingual communicator with fluency in Spanish.

STACEY HUDSON PADOVA

  • An expert in award-winning, creative visual communications for more than 30 years, including nearly 20 years as co-owner of two boutique design firms.
  • Trusted strategic advisor, helping clients bring their brand and message to life through innovative print and digital media.
  • Established leader in managing creative teams overseeing key campaigns for top Fortune 500 companies.

ALYSON GOMEZ

  • A creative communications strategist with 19 years of experience.
  • Expertise in integrated communications, including employee engagement and outreach, internal branding, leadership communications, crisis communications, corporate social responsibility, earned and social media, B2B customer communications and brand advocacy.
  • A results-driven thinker with the ability to impact change, build trust, manage relationships and drive business strategy accordingly.

KATE COULTAS

  • Trusted strategic communications advisor with expertise in brand repositionings, CEO transitions, organizational restructurings, media relations, crisis and reputation management and driving corporate narrative.
  • Extensive experience in executive thought leadership and strategic positioning as well as media training, presentation coaching and speech writing.
  • Former director of corporate communications for one of the country’s leading retail brands, responsible for elevating company perception, communicating strategic vision and ensuring messaging alignment across all key stakeholders.

KIM CERDA

  • Experienced former global brand executive highly-skilled in culture/change management and employee engagement, organizational development and corporate communications.
  • Expertise in identifying and executing company-wide process improvement initiatives, leading national company cultural transformations, field reorganization and relocation efforts.
  • A recognized leader in corporate communications with a strong understanding of human resources strategy and internal communications, including talent acquisition, culture and organizational design, HR technology, compensation and employee engagement.

REBECCA HAERI

  • Seasoned marketing and communications professional with over 15 years of progressive management experience in corporate America.
  • Extensive experience in creating strategic executive communications and speechwriting.
  • Former marketing executive for one of the world’s most valuable brands; responsible for developing and delivering a successful marketing communications strategy across multiple channels, improving brand identity and awareness and driving corporate reputation and customer loyalty.

FULVIO PADOVA

  • Over 20 years of experience managing public relations and communications firms, including key infrastructure such as finance, human resources, and information technology support.
  • Leads with a drive to maximize efficiencies and increase flexibility.
  • Holds a B.S.A. from the University of Maryland’s school of Human Resources and Personnel Management with a minor in labor relations.

LEE METSALA

  • Executive Administrative Assistant to Cynthia Hudson, as well as strategic counselor and administrative support for clients.
  • Specialist in media relations and brand messaging, with experience in the production of national and market-specific media tours.
  • Public relations and presidential campaign experience as press advance and communications, including national media event management, briefing document, op-eds, and media release writing.

AMY MALO LYNCH

  • Research, strategic communications, organizational and project management support expert.
  • Partners frequently with clients and website development vendors on behalf of clients.
  • Experienced in orchestrating communication and marketing plans with a structured approach and attention to detail.

LIZ LAKE

  • A strong leader with expertise in internal and external integrated communications and marketing programs in the healthcare, aviation, consumer, and lifestyle brand space.
  • Trusted strategic communications advisor with expertise in CEO and executive communications, speechwriting and thought leadership positioning.
  • Extensive experience executing public relations, crisis communications, change and reputation management campaigns.
  • Creative, innovative problem solver with strong background in visual communications and design.

SUE GARMAN KRANIAS

  • A seasoned communications professional with more than 20 years of experience in public relations, public affairs and issue and crisis management.
  • Experience developing and leading communications campaigns for large corporations, non-profits, associations and coalitions. Currently leads strategic communications activities for a non-profit coalition working to increase federal funding medical research.
  • Crisis and issues management expert with experience providing counsel to senior executives in multiple industries, including aviation, higher education, healthcare, oil, chemical and consumer products.

KRISTIN KELLY

  • Global strategic communications expert, including consumer public relations, media relations, reputation management, public affairs, event management, and digital marketing.
  • Formerly the vice president for Mark Cuban and Todd Wagner’s media company and director of communications for Susan G. Komen for the Cure nonprofit, develops powerful narratives and stakeholder engagement programs that deliver bottom-line results.
  • A recipient of national awards from the Public Relations Society of America (PRSA) and the International Association of Business Communicators (IABC).

JULIE GOLDBERG

  • An authority in communications, political consulting, corporate marketing, and business operations.
  • Extensive political communications experience includes legislative stints on Capitol Hill in the Senate Majority Leader’s office and a role as an Assistant White House Press Secretary for President Clinton, developing and implementing regional media outreach for presidential initiatives.
  • A former chief operating officer of a 200+ employee public relations firm based in New York City, providing leadership and direction for the firm’s management team, as well as driving business development resulting in increased value and an environment of high performance.

GREG GALDABINI

  • A veteran communications leader with experience in financial regulation, international trade, health care policy, labor, tax, and economic issue messaging.
  • High-level strategic communications expert in message development and content creation.
  • A former senior director of Editorial Communications at the U.S. Chamber of Commerce, helped to shape and disseminate the organization’s pro-business and pro-free enterprise advocacy messaging.

JARED ENGESET

  • Issues and crisis management, workplace communications, and corporate campaign expert.
  • Develops social media strategies, integration of new technologies and various grassroots programs for a wide range of clients, including healthcare, aviation, political affairs, and more.
  • Lends his digital expertise to assist clients in developing online solutions through websites and various online tools.

GARRETT ENGESET

  • Passionate about issues management, cultivating engagement, and effective workplace communications.
  • Broad experience developing and executing multi-faceted campaigns for digital communications, social media strategies, brand development, and public relations.
  • Served as a panelist at the Pharmacy Development Services annual meeting as a healthcare and pharmacy industry marketing expert, sharing innovative strategy development practices.

QUINTON CRENSHAW

  • A strong leader with expertise in multiple facets of internal and external strategic communications, including employment branding, culture, executive communications, and crisis and reputation management in the retail, consumer goods, and hospitality industries.
  • A former vice president of strategic communications and external affairs, orchestrating communications strategy for brand re-positioning, including re-imaging, re-franchising, organizational redesign, and merger and acquisition activities.
  • Trusted CEO and executive communications counsel and reputation expert.

ALEXIS BRENNAN

  • Communications professional with international experience in broadcast journalism, media relations and brand marketing.
  • Specialist in digital strategy, including strategic planning, implementation, audience engagement and social media analysis.
  • Provides research, digital and creative collateral support for our team and clients.

JIM BARILLO

  • Integrated communications program execution expert, including employee engagement, executive thought leadership, public relations, and change and reputation management.
  • Strategic messaging leader for large organizations based in healthcare, consumer, retail, financial services, as well as other segments.
  • A former journalist with broad content development and creation expertise.