Experience

 

“Cynthia was my quarterback on all things communications. I fought hard to get her. It was worth it. Smart. Tough. At times unconventional. It’s who I’d want by my side when the going gets tough and the challenges are complex.”

Jerry Grinstein
Former Chairman & CEO
Delta Air Lines

Experience

  • Led the communications effort for the restructuring of a major airline, including the initiative that defeated a hostile takeover attempt
  • Designed and oversaw the global communication program related to the then world’s largest bank scandal
  • Conceived and managed a national public affairs campaign that prevented cuts in federal student aid programs
  • Developed and conducted communication/employee engagement strategies leading up to and in support of negotiations for large hospital systems and one of the nation’s leading academic medical centers
  • Informed the communications strategy and messages that mitigated CEO and executive compensation issues related to the then largest private equity buyout
  • Developed and conducted effectiveness communication training programs for the managers and supervisors of corporations and health care entities, with a focus on preparing leaders to discuss “wedge” issues with employees
  • Crafted multi-faceted strategies for leaders in the health care, aviation, manufacturing, grocery, telecommunication, automotive, package delivery, steel and agriculture industries to thwart corporate campaigns and drive employee engagement
  • Developed the communications strategy and messaging for the restructuring of a multi-national’s major business unit, which included plant closings